Our algorithmically-driven methodology offers scalable brand lift measurement, delivering consistent outcomes data, even across the smallest digital campaigns.
Advertisers deserve to know how their campaign has worked, but if it is not measured, how can anyone be sure?
Relying on blunt performance metrics is not the answer, the industry needs a more nuanced view of the whole funnel effect. Every time.
Consistent brand lift measurement provides a simple, scalable way to measure the effect of every campaign on brand perceptions.
”Brand Metrics' data-driven strategies have enabled us to identify and seize new revenue opportunities. They have truly become an invaluable partner in our business.”
- The Guardian”We're incredibly excited about the new developments at Brand Metrics and how these advancements will create new commercial opportunities for Bloomberg Media across the region.”
- Bloomberg
We measure 'in the wild' where campaign exposure took place. No sample bias, no lab settings, no claimed campaign exposure.
Our SaaS solution offers unlimited measurements for a single monthly fee. We believe in democratising campaign measurement.
We provide four consistent metrics - awareness, consideration, preference and intent - from a single survey question.
Our GDPR compliant technology integrates directly with publisher sites and avoids using 3rd party cookies.
